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Hey Reader,

Hi again! It's me, that one photographer who strategizes about all things corporate event photography.

Last time, we talked about becoming old and irrelevant through outdated photography assets. Missed it? No worries. You can catch up HERE.

This week, we're tackling a related topic. The predecessor to becoming old and irrelevant, if you will...

Don't make this ONE super common mistake: (Don't rely on a rusty bike)

Ahh, the world of events. Whether you're a corporate planner, a DMC, a client, or a vendor serving the event industry, there's one thing I know that we ALL have in common:

We're really, freaking busy.

Confession time! I have a rusty old bike. The chain is faulty, the saddle is ripped, and it makes a weird noise going downhill, but it gets me from point A to point B. It does the job. Does it do the job better than other bikes? Absolutely not. But for 4 years, I've relied on this dusty old bicycle to do an OK job with OK results.

Don't leave the success of your business in the hands of a rusty bike.

You know what I mean-- and you probably even know where you're "rusted out." But who has the time and energy to pause, evaluate, and determine where you could be operating more optimally?

I'll tell you who -- the organizations at the top.

If you're looking to grow your business, win new clients at a higher level, and get greater financial and time returns from less work, it's time to identify ways you can be more strategic.

Don't get stuck in a rut.
Is your photography helping you get to that next level?

Too many clients I've worked with have reported that they had never partnered with a photographer who asked questions other than "when and where do I show up?"

If your photographer isn't working with you to identify and develop strategies around your photo deliverables, consider it money left on the table.

Google Drive folders full of thousands of images is old school. New school is creating shareable, eye-catching content that guests, partners, and prospective clients are excited to repost.
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Be honest: is your image content surviving or thriving?

The event world is filled with opportunities that are yours for the taking, if you're willing to replace that rusty bike.

I'd like to challenge you to take 15 minutes to disrupt your routine.

Don't wait until it's an 🚨Emergency🚨
Let's plan ahead.

When I was 16, I came home from school one day and there was a prom dress hanging in my closet. I was super confused as I had never mentioned wanting to go to prom, hadn't been asked yet, and it was a full 2 years away. Naturally, I asked my mom why she was being so.... proactive. Her response:

Ok, Mom. Fair point.
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For the record: a full 2.5 years later, I did go to prom with a nice boy named Adam, and I did indeed wear the dress. Mission accomplished!

Why the prom dress story, you ask? Dresses are like photographers. You don't think about them until you need one. And when you need one... you needed them yesterday.

Schedule a 15 minute chat

Quite possibly the best ROI on 15 minutes of gibber-gabber you will ever have. Don't delay--click below to schedule a coffee chat with me!

I'd love to connect with you and open your eyes to all of the ways you could be better leveraging event photography to:

1. Attract more aligned clients
2. Build trust and build better relationships with existing clients and partners
3. Get your business to that "next level" of event production
4. Showcase your work in a strategic way
5. Boost your profits, save your time
6. Find out what 99.9% of photographers don't tell you (because it requires a LOT of additional work on our end).

Let's connect. From there, if you decide that our team might be a good fit for your next event. I'm in--are you ready to up your game to the next level?

Cheers!

Daria

September Happenings

LA/OC

• ​East LA Mexican Independence Day Parade: (September 15) The oldest and largest Latin parade in the country, this parade honors the vibrant and rich culture, history and traditions of Mexico through the lively parade, beautiful display of culture, and delicious food.
• ​Ohana Festival: (September 27-29) A three-day music festival at Doheny State Beach in Dana Point, curated by Eddie Vedder. The festival features performances by major rock and alternative artists, set against the backdrop of the Pacific Ocean.
• ​Daria's Birthday: (September 14) Every year, this Virgo celebrates the day she emerged with a full day of outdoor activities, pizza, and fun in the sun. Well wishes and gifts accepted and encouraged.

Chi-town

• Pilsen Day Art & Experiences (Sept 29) Alberto Aguilar is proud to be the first Chicago Humanities Artist-in-Residence with curated programs that will give audiences a chance to encounter art in new and exciting ways and inspire viewers to make their own active connections with the work.
• ​ Riot Fest: (September 20-22) A popular music festival held in Douglass Park, Riot Fest features a lineup of punk, rock, and alternative bands. The festival also includes carnival rides, sideshow performers, and a wide range of food vendors.
• ​Chicago German-American Oktoberfest: (Sept 6 - 8) Celebrate with German food, beer, and entertainment in Lincoln Square.

Vegas, baby

• ​Life is Beautiful Festival (September 27-28) A music, art, and culinary festival held in downtown Las Vegas. It features a diverse lineup of artists, immersive art installations, and food offerings from top chefs and local eateries.
• ​iHeartRadio Music Festival: (September 20-21) Annual music festival featuring performances by top artists across various genres. It’s a major event for music fans and includes celebrity appearances and special performances by Gwen Stefani, Big Sean, Dua Lipa, and More.
• ​Las Vegas Greek Food Festival: (September 20-22) A cultural festival celebrating Greek cuisine, music, dance, and traditions. It’s a family-friendly event with plenty of authentic Greek food and entertainment.

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Daria Taylor Photography
Los Angeles and Destination
hello@dariataylor.com

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P.S: I’ll be popping up in your inbox from time to time to show you how we partner with event organizers around the world to exceed their event goals. But if you'd rather miss out on all of my fun, that's cool I guess. You can unsubscribe below.

Words of Affirmation from our Event Partners